Featured Work
Sponsored Event
Life Is Good Kids Foundation
Art of Optimism Community Event
The Life Is Good Kids Foundation turned to DoubleTake when they needed to raise awareness and engagement for their annual Art of Optimism fundraiser. Looking to target local artists, we partnered with the Boston Arts Festival and exceeded our interaction goal by 33%. From materials to inspiration, we designed an experience that welcomed the community to create and donate an original art piece to the fundraiser. Serving as visual performance art, locally sourced artists painted canvases live while trained Brand Ambassadors guided and educated event attendees through key messages. 

Key Services

  • Campaign Strategy
  • Talent Sourcing + HR Management
  • Asset Fulfillment + Transport
  • Event Research + Sponsorship Negotiation
  • Ambassador Engagement + Brand Training
  • Day-of Event Execution

Results

  • 1,283 Interactions
  • 6,000 Impressions
  • 109 Donated Canvases
Sampling Program
One Mighty Mill
Whole Foods Market Sampling Demo
DoubleTake Marketing integrated with One Mighty Mill’s founding team to bridge and exceed the gap to their first $1Million in sales. For six months, our Brand Ambassadors created connections with thousands of shoppers through product sampling in Whole Food Markets across Massachusetts and in Rhode Island. Consumers not only walked away with a delicious taste of One Mighty Mill’s newly launched fresh-milled pretzels, but also awareness for the brand’s full product line containing an additional four skus.

Key Services

  • Talent Sourcing + HR Management
  • Ambassador Engagement Training
  • Brand Training Delivery
  • Account Management + Scheduling
  • Buyer Communication Coordination
  • Retail Merchandising
  • Day-of Event Execution + Measurement
  • Campaign Optimization

Results

  • 16 Retailer Accounts
  • 130 Retailer Promotions
  • 135% Avg. Sales Lift
Retailer Promotion
Dunkin'
Grand Re-Openings
To support customer appreciation events for Dunkin’ Grand Reopenings, Alliance Marketing Partners reached out to DoubleTake Marketing to solve their staffing needs. Celebrating Dunkin’s newly remodeled Next Generation restaurants in Massachusetts and New Hampshire, Brand Ambassadors and Mascots delighted loyal, early risers with free coffee for a year! To generate awareness and buzz in advance of every promotion, DoubleTake Ambassadors distributed flyers and coupons to local businesses and members of the community. Welcoming patrons of all ages, Ambassadors amplified joy with unforgettable promotions to reward brand loyalty. 

Key Services

  • Talent Sourcing + HR Management
  • Ambassador Engagement Training
  • Brand Training Delivery
  • Flyer Canvassing

Results

  • 5,250 Flyers + Coupons Distributed
  • 2,700 Branded Premiums Distributed
  • 850 Complimentary Coffee Giveaways